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Walmart to bring drive-in movies to store parking lots; to include filmmakers, celebrities
For families missing the big screen, Walmart will be working with Tribeca Enterprises for two drive-in experiences. Walmart is transforming 160 of its store parking lots into contact-free drive-in movie theaters where customers can safely gather to watch movies programmed by the Tribeca Drive-in team.
According to a Walmart statement, beginning in August, Walmart will roll out this red carpet experience in towns across the country for a combined 320 showings. This family-friendly night will include hit movies, special appearances from filmmakers and celebrities and concessions delivered right to customer vehicles.
Walmart’s drive-in tour will run through October. Additional details will be announced closer to the start of the tour.
“Drive-Ins have been a signature program for Tribeca since we started the Tribeca Film Festival 19 years ago after 9/11,” says Jane Rosenthal, CEO and Co-Founder of Tribeca Enterprises and Tribeca Film Festival. “But now, the Tribeca Drive-In is much more than a fun, retro way to see movies — it’s one of the safest ways for communities to gather. We are thrilled to partner with Walmart to bring more people together around the shared cinematic experiences that Tribeca is known for.”
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SocialCrusticeCrusader
July 2, 2020 at 4:23 pm
Wal-Mart move your business to China, where you manufacture all your goods and wares. Americans are waking up to the greatest threat to our survival, CHINA!!! We don’t want your toxic products or your placating to the lowest common denominator, poverty; which your company has played a huge roll in advocating for the American people.